“I have big respect for them” – PUBG’s boss looks to old foe Fortnite to secure the future of its battle royale

Esports

“When we first started, there was a shooter genre, and there was a subgenre within that which was battle royale,” says Taeseok Jang, Krafton’s head of the PUBG IP franchise group, as we talk on an upper floor of one of the Korean publisher’s many gleaming offices in Seoul. “But now it’s become its own genre – and there’s a shooter genre that’s kind of a subgenre to battle royale.”

Перефразированный русский текст:

Глава PUBG IP franchise group в Krafton, Тэсок Чан, в интервью из одного из офисов компании в Сеуле отметил, что жанр battle royale, изначально являвшийся поджанром шутеров, теперь стал самостоятельным направлением. Он подчеркнул, что, по его мнению, шутеры сами по себе превратились в поджанр battle royale. Чан выразил большое уважение к конкурентам, в частности, к Fortnite, признавая их вклад в развитие жанра.

English Translation:

“When we first started, there was a shooter genre, and within that, there was a subgenre called battle royale,” stated Taeseok Jang, the head of Krafton’s PUBG IP franchise group, during a conversation held on an upper floor of one of the Korean publisher’s many impressive offices in Seoul. “However, it has now evolved into its own distinct genre – and conversely, the shooter genre has become somewhat of a subgenre to battle royale.” Jang also conveyed significant respect for competitors, particularly mentioning Fortnite.

Callum Whitby
Callum Whitby

Callum Whitby, 43, sports writer from Liverpool. With over two decades covering European football, he's established himself as an authority on Champions League and international competitions. His trademark long-form articles explore the cultural and historical contexts behind football rivalries. Hosts a weekly podcast featuring conversations with former players and managers from across the continent.

Sports News Review